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Showing posts from April, 2018

Contemporary Developments of Social Media by Chelsey

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Contemporary Developments of Social Media Statistics from the website statistica show that in the USA in 2017 81% of the population uses some form of social media. This is believed to rise and the 2.34 billion users worldwide in 2017 will rise to an estimated 2.95 billion by 2020. Social media is evolving everyday. Nowadays it is common for social media to be used by businesses as an effective marketing tool. Businesses will find ways to market on social media sites like Facebook and Twitter because they know that there advertisements can be seen instantly after posting and also that they can be sent to thousands of people at the one time meaning it takes less time. In the 21st century social media has been a game changing trend within the way that people now communicate. This has meant that the social media population has grown from a few million people to a few billion people. Today individuals and organisations use social media to stay focused and connected and ensure

Using Social Media For Business Promotion by Caitlin

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Most businesses nowadays promote their business through social media. This is one of the biggest ways for them to market their business inexpensively. Businesses make pages that match your interests on social media by putting certain tags on their page. For example they might put up "Clothing" and if you have on your page that you are into going shopping then this is a way for them to target your page to advertise on.  When a business makes a page on social media to promote their business, it wont cost them anything as social media is free to use therefore they can put up pictures of their products, reviews, advertising things soon to come out, etc.  When you set up a business page on a social media website such as Facebook, people are able to write reviews about products on that page. For example; if I bought a top from a company that advertised on Facebook and it was of poor quality then I can write on their Facebook review page about how rubbish it was. Althou

Social Presence,Social Capital,Social Production&Social Intelligence by Amanda

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Social Presence,Social Capital,Social Production&Social Intelligence Social presence   is a quality of communication medium. The mediums that are highly sociable are known as warm and personal, mediums that are low in social presence is known as less personal. There are different types of communication medium however here are two categories of this Physical media and mechanical media. Physical media this is not just being able to hear the message but being able to see their body language this usually occurs when dealing with high concern messages for example: large meetings, department meetings, up close and personal, video conferencing and or viral communication or word of mouth. Mechanical media this means written or electronic channels they can be used for archiving messages or given the bigger picture to the message. This includes things like emails, personal letters, billboards, intranet, magazines, SMS and social media. A research done by a couple of researchers in 2

Social Media

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Facebook was founded by Mark Zuckerberg on the 4th February 2004. He created this social media website when he was at Harvard University. The vision that Mark Zuckerberg had for Facebook was to give people the power to build community and bring the world closer together as a whole. They introduced to users that they can keep in touch with family and friends, keep up with news from around the world, product announcements, events and stories. After 6 years, it was visited by more than 400 million people per month and by 2017, statistics show that Facebook had more than 1.94 billion active users globally each month. This being the biggest social media website in the world.  Facebook make money by using digital advertisements such as H&M, Wish.com and so on. In 2017 Facebook make £39,942,000,000 alone. They also make money by linking Facebook with virtual game companies. This can be games such as CandyCrush, Pirate Kings, Criminal Case, etc. There are many problems that are in